Greenability
March 29th, 2008
Are green business practices sustainable? Will the “green revolution” that is underway persist or is it just another fad. Major retailers have all already jumped on the band wagon, will our government be next? Consumers can purchase everything from sharpies made with eco-friendly dye free ink to shoes made from recycled rubber products. Unfortunately the “green revolution” comes at a premium price to consumers. At times I wonder if the green revolution has become just another form of class distinction? These are the thoughts that saturate my brain like a worm in tequila, perhaps its the tequila I lack that forces these questions to rise like a limp dick on Viagra?
Organic foods, organic clothing, and re-manufactured bio-degradable components all seem to me to reek with the stench of elitism. True, their have always been elitists, even a liberal elite. But our generation seems fundamentally different than those of past generations. Armed solely with credit cards and lacking any hard funds our generations seems to feel rather comfortable in debt and perfectly OK with dropping one hundred dollars on a used handbag made from recycled Capri Sun’s yet totally uncomfortable placing that same money in a savings account. What gives?
The Millennials has we have been called have grown up with a Nintendo in one hand and a McDonald’s french fry in the other. We tend to bore rather quickly and have difficulty staying focused. We quickly become passionate about a given topic or subject and then as quickly as we became fully absorbed in the topic at hand we drop it. Is the green path we currently seek destined for the same faith?
Post your comments on where you think the “green revolution” is headed, where what you want it go, and what you’re doing about it. Also don’t forget today is earth day so shut off those lights and be green!
Until then my friends stay clean, stay green. Peace.
-Michael Grech
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